Wednesday, February 3, 2016

Guest Speaker - Brian Forth

     Last Thursday, we had a guest speaker named Brian Forth. Brian is the founder of SiteCrafting Inc, which from the company website is "a digital agency in Tacoma that builds and designs websites to amplify your web presence, and support your business goals". SiteCrafting's clients include Tacoma Public Utilities, and Lemay Car Museum. This reminded me of the company I am interning at right now, Pivotal Labs. Pivotal Labs is a consulting software company that works hand in hand with their clients via pair programming and preaches the tenets of extreme programming - test driven development.

     Brian brought up responsive web design in his presentation. He mentioned that because so many people use their phones to access web apps/sites, it's important to make your web app responsive to such phones/tablets. This is something that has often been reinforced to me in courses I've taken and heard in industry as well. In my mind, if you don't support mobile, you're isolating yourself from a significant portion of the market.

     Brian also brought up business insights. When asked how he picks his clients Brian mentioned that he prefers that his clients don't lie in the same industry. Going along with this, SiteCrafting sometimes does a exclusive contract with a client. The nice part about the contract is that it is a guaranteed contract. This reminds me of Netflix. It is a constant membership fee no matter how many shows/movies you watch.

    This is more of personal advice but Brian also mentioned that he doesn't get too high during the good times or too low in the tough times. I hear this a lot in sports.

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